Startups and Incubation

Startups and Incubation
Course Title Startups and Incubation
Total Credits 02
Duration 30 Hrs
Course Objectives 1. To provide a springboard for aspiring entrepreneurs to explore business careers
2. To guide students in idea generation, market research, and idea protection
3. To equip students with practical business operation and management skills
4. To provide opportunities for interaction with successful entrepreneurs
Course Outcome ➤ Understand the opportunities and challenges of starting a new business
➤ Gain awareness of funding sources for startups
➤ Develop essential entrepreneurial skills and knowledge
➤ Get inspired to contribute to national development through entrepreneurship
Module Content Hours
Module I Introduction – Nature and development of entrepreneurship – Entrepreneurial decision-making – Role in economic development – Careers and future in entrepreneurship 8 Hrs
Module II Self-Assessment – Generating and refining ideas – Legal framework for startups 5 Hrs
Module III Business Plan and Incubation – Planning, marketing, finance, taxation, funding – Use of technology – Cash flow and pricing 8 Hrs
Module IV Business Ethics – Definition and crisis in ethics – Global ethical culture – Benefits of business ethics 5 Hrs
Module V Media Marketing – Social and digital media – Guest sessions with entrepreneurs 4 Hrs
Reference Books 1. Vasant Desai. *Dynamics of Entrepreneurial Development and Management*, HPH
2. Mohanty. *Fundamentals of Entrepreneurship*, Prentice Hall of India